Writing.on.Fashion

New Me…Before the New Year

I knew this year was going to be WILD. Had you told me last November I’d be back in LA (after a brief stint in Las Vegas) doing what I originally moved out here to do - Fashion - I wouldn’t have believed you.

But a few months ago, I found myself once again on Fashion’s [...]

November 26th, 2008

So What’s Social Media?

In digging through the Twitter and the Google Reader (life staples, over television), I found this article in Ad Age. I love it, so many people ask me, “Macala, what is the point, I don’t get it. Social Media - Twitter, Facebook, etc. are boring.” My response: Not if you them correctly. The article outlines [...]

September 23rd, 2008

Creativity & Personality = Original Blog

To me, web 2.0 has reached it’s peek. Every one and their mother and their mother’s cat has a blog, vlog, youtube channel, twitter, tumblr and pownce account. Heck, you can even get a widget dedicated to “The Greatness of Bob” in about one week on Facebook or Wordpress.

If left me asking, what do you [...]

September 2nd, 2008

The Rise & Fall of Twitter

This is horribly inappropriate, but I share the sentiment expressed at Twitter’s continual “fail whale”. Twitter is one of the few social media applications that has moved beyond - “necessary for a good social media marketing plan” - to just plain addictive. When I wake up in the morning, I grab my espresso, check my [...]

August 23rd, 2008

Flash Websites & Search Engine Optimization

One major question is about the use of Flash in web design and SEO. Most marketers think that flash can’t be used and it kills SEO. Well, that only a half truth. You can have a site with a flash lay over that is super duper SEO’d.

Making a flash site that is SEO friendly is [...]

May 21st, 2008